This full week, the video game’s absolute best are actually obtaining their initial possibility to place the NEW Titleist T-Series iron schedule to the examination, as the future generation styles create their launching on each excursions.
Over the following 3 strategy times at the PGA trip’s Charles Schwab Difficulty as well as the DP Globe Excursion’s Soudal Open, Titleist excursion agents will certainly be actually collaborating with gamers to evaluate the NEW T100, T150, T250 as well as T350 styles as well as dial in their systems. The NEW T250•U as well as U•505 power irons are actually additionally creating their excursion launching today in Texas as well as Belgium.
Thursday will certainly denote the very first time brand new T-Series irons may be made use of in competitors, a vital action in Titleist’s excursion seeding as well as recognition method.
“It is actually years of investigation, gamer comments, gamer screening,” claimed JJ Vehicle Wezenbeeck, Titleist’s Elderly Supervisor of Driver Advertisings. “To carry the item out, observe it assessed on the golf links in the course of a competition full week as well as confirm on its own – it’s super exciting to see all that finally come to fruition.”
The meticulous nature with which tour players approach equipment testing is continuously leveraged by Titleist R&D teams in the product development process. Only by listening to and delivering upon the needs of the best players in the game can Titleist engineers continue to introduce products that outperform the prior generation.
Titleist Brand Ambassador Russell Henley, one of the best ballstrikers on TOUR, has a clear picture of what he looks for in iron testing:
“[With] 9-iron, what I want to do is hit one really hard and be able to put it way up in the air. And then I also want to [have the ability] to take a lot of speed off and take spin off, but I still want it to land soft,” said Henley on his process.
“And then when I get into my [long] irons, I want to be able to get that ball up in the air, but I don’t want to get it up in the air with too much spin… Golf is getting to be more and more specific and the more technology, the more that we’re learning about the game, the more every shot needs to be approached a little bit differently and be attacked in a different way.”
Henley ranks inside the top 5 on TOUR in Greens in Regulation and Proximity this season. The 36-year-old won the Arnold Palmer Invitational in March with a blended set of T200 (4) and T100 (5-9) irons.
Titleist irons have been the longstanding top choice of the best players in the world. In each of the last 11 seasons – and 20 of the last 21 – more players on the PGA TOUR have had Titleist irons in their bags than any other brand. On the DP World Tour, Titleist has been the most played iron brand for 16 straight seasons and counting.
T100 irons have also been the most played iron model on the PGA TOUR since their introduction in 2019.
Stay tuned to Titleist.com.au and Titleist is actually social channels for updates as this method continues over the coming weeks across the LPGA, the Korn Ferry Tour as well as all around the world qualified excursions.
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